ito na ba ang mundo?

Twestival Manila 2011

Posted on: March 28, 2011

“Twesti-what?” “Twesti-val,” I stressed as I tried to explain to my sister what event it was I wanted to go to. “It’s a Twitter Festival–basically a way for people on twitter to use  social media  for social good,” I explained.

I thought the idea of having tweeps (twitter people) meet up offline for a good cause was an interesting idea. It wasn’t quite like the tweetups that I’d gone to before. It asked tweeps to “tweet, meet, give” and I’d say that it was the social cause that convinced over 100 people to troop to Le Bistro Vert in Makati that Thursday, March 24.

The event had a modest target, to put up P140,000– an amount that picks up from the 140-character limit of a single tweet, multiplied many times. That evening, the event was able to raise P40,000 and everyone is encouraged to donate until the March 31 deadline.

By the time I’d arrived, the place was buzzing with activity. People were moving in and out of the venue, as others chatted animatedly with cocktails in hand or checked out the exhibit Jeepneed had prepared on the second floor.

There were a number of prizes up for grabs during the evening. Sponsors had provided a number of exciting prizes, including speakers, gift cheques and yes, the 3D/2N stay at Bellarocca Resort. My sister actually won twice; she got a MiLi charger for her Apple devices and a Yahoo! Yodel toy. Lucky, no?

The program was hosted by TJ Manotoc and Kassy and there were some performances from musicians of the Ateneo Musicians Pool (AMP).


TJ Manotoc and Kassy

The highlight of the evening, (aside from Yves Gonzales aka @doblezeta winning the Bellarocca stay) was the special appearance of Mang Bina of Binalot. He gamely showed some dance moves and posed for photos with his fans.

Photo credit: Jonver David

The sponsors for the event are Bellarocca, Globe, Divoom speakers, MiLi, Binalot, Galileo Enrichment, IMMAP, Le Bistro Vert Sustainable Foods, Pepsi, San Miguel Corporation, Asian Traveller Magazine, Partycetamol Mobile Bar, Nestle Kitkat, Freshman Masucaline Wash, Netbooster, Renegade Folk and Yahoo! PH.

The Twestival beneficiary was Jeepneed, a mobile science and tech lab built in specially designed e-learning jeepneys that will trou around provincial schools. It will be powered by clean energy and outfitted with 3G and WIFI and include laptops and other learning materials that kids can use for practical learning.

What I like about what Jeepneed is trying to achieve is that it provides a step in the right direction. Too often, we hear people complain about the dire state of education in the country and we point fingers at error-filled textbooks, ill-equipped teachers and a government that lacks the funds to educate a growing student population. But here, two girls decided that there was something that could be done about it.

The project also manages to elevate the often-maligned jeepney. We think of it as an everyday sight and sometimes, as the bane of Manila streets. And yet here it is, receiving new life as a driver for education. Who knew? I guess that sometimes, it takes a combination of creativity and vision to take a second look at what we usually take for granted.

Jeepneed is set to formally launch in June and I, for one, can’t wait to see how the jeepney will look once it is ready to rock schools around the country.

Photo credit: Jonver David

5 Responses to "Twestival Manila 2011"

Hi, Audrey. Would you be willing to answer some questions for an article about the Twestival? 🙂 Sort of a post-event evaluation–what worked, what didn’t, what you’ll do for the next event, etc.

hi kat! Sure, i wouldn’t mind. But i can also link you with the main organizers as well as the jeepneed girls to be able to give you nuanced answers to your questions. 🙂

That would be great, thanks. 🙂 Who should I contact, then?

Will send the contact details to you thru twitter DM 🙂

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s


March 2011
« Feb   Apr »

    • Vyn: We were apprehended by a QC traffic enforcer with a violation of swerving (in which we transferred lanes slowly as my dad lined up in a shorter lane)
    • Jay Cruz: I was caught in cubao by mmda officer a while ago (violationa: swerving and passing to the PUB lane). The mmda officer told me that my violation will
    • winchester Lemen: EraelMundo I will do that. In fact the owner of Chooga juice who is one of the major sponsors of Willie Revillame is seriously getting the whole sy
    Proudly Pinoy!
    %d bloggers like this: